AI Audiences
Behavioural audience segments, built by AI
Instead of hand-building rules, let Groq-powered clustering group your contacts into meaningful behavioural segments automatically — then act on them with automation.
In the product
Segments that find themselves
app.11metrics.ai/audiences
AI audience clustersAUTO
312
188
540
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High-intent repeat visitors
WhatsApp price-checkers
Single-session bouncers
Email re-engagers
Segments that find themselves
AI clustering reads behavioural signals across your contacts and surfaces groups you would never have thought to define by hand.
Automatic clustering
Groq LLM analysis groups contacts into behavioural segments without you writing a single filter rule — the clusters emerge from the data itself.
Behaviour-based, not demographic
Audiences are built from how contacts actually engage — pages, sources, depth, recency — rather than static demographic guesses.
Act on every segment
Once a cluster exists you can trigger automation flows when contacts enter it, turning a passive segment into an active campaign.
First-party and private
Clustering runs on the hashed, first-party data already in your workspace — no third-party data brokering, no plain-text PII.
FAQ
Frequently asked.
How are AI audiences different from manual segments?
AI audience clustering uses Groq LLM analysis to group contacts into behavioural segments automatically, without manual rule-building. Rather than guessing which filters define a useful group, the clusters emerge from how your contacts actually behave.
Can I take action on an AI audience?
Yes. Automation flows can trigger when a contact enters an audience cluster, so a segment is not just a view — it can kick off an email sequence or other action automatically.
Which plan includes AI audience clustering?
AI audience clustering is part of the Pro plan, alongside automation flows, the REST API, white-label, and custom reports.