Telecommunications

11metrics for Telecommunications

Telecom marketers generate high lead volumes with widely varying intent. 11metrics automatically scores every lead based on product page engagement, plan comparison behaviour, and contact signals — so your sales team focuses only on the hottest prospects.

• Automated lead scoring based on plan page views, comparison tool use, and call tracking links
• UTM attribution across paid, organic, affiliate, and outbound channels
• Phone call tracking links to measure inbound call campaign performance
• Bulk lead export to CRM for handoff to telesales teams

How does 11metrics help telecom companies score leads by intent?

11metrics scores leads automatically based on their behaviour — which plan pages they viewed, how many times they returned, whether they used a comparison tool, and whether they clicked a call or WhatsApp tracking link. High-scoring leads are flagged as Hot and can trigger automatic notifications to your sales team.

Can 11metrics track phone call leads from telecom campaigns?

Yes. 11metrics includes phone tracking links that create unique call-tracking URLs for each campaign. Every click-to-call is recorded and attributed to the source campaign, giving you accurate cost-per-call data.

Does 11metrics integrate with telecom CRM and billing systems?

11metrics integrates with HubSpot, Zoho CRM, Brevo, and Bitrix24 via the Cloud Connect feature. Qualified leads can be pushed automatically to your CRM once they reach a defined lead score threshold.