Automated SMS That Reaches Leads at the Right Moment
Trigger SMS through Twilio, Vonage, or Sinch the instant a lead enters a score band or audience — measured, attributed, and privacy-first.
Generic SMS blasts get ignored. 11metrics lets you trigger text messages from real behaviour — a lead crossing into the Hot band, joining an AI audience cluster, or completing a form — using your own Twilio, Vonage, or Sinch account. Every send is part of an automation flow you can measure.
See SMS in action.
Fired the moment a lead crosses into the Hot band.
Everything you need on this channel
Bring your own gateway
Connect Twilio, Vonage, or Sinch and send through the provider you already trust and price.
Behaviour-triggered flows
Fire an SMS the moment a contact enters a score band or audience cluster — no batch exports.
Score-band targeting
Reach only Warm, Hot, or Converted leads so your spend lands on prospects with real intent.
Campaign attribution
SMS sits inside the same timeline as ads, forms, and pages, so each message ties to its source campaign.
Queue-backed delivery
Sends run on a dedicated queue worker, so large flows never block the dashboard or slow down tracking.
Hashed phone numbers
Phone identifiers are SHA256-hashed client-side; plain-text numbers are never stored or searched by value.
Why marketers automate SMS with 11metrics
SMS has unmatched open rates — but only when it is timely and relevant. 11metrics connects SMS to behaviour, not guesswork.
- Native connectors for Twilio, Vonage, and Sinch
- Automation flows triggered by score band or audience entry
- Full attribution alongside paid, organic, and email channels
- Privacy-first: phone numbers SHA256-hashed before storage