WhatsApp

Track Every WhatsApp Conversation Back to the Campaign

Branded WhatsApp tracking links with QR codes turn conversational commerce into measurable attribution — every click counted, every lead scored, every campaign credited.

WhatsApp marketing you can finally measure

WhatsApp drives some of the highest-intent conversations in MENA and beyond — yet most teams have no idea which ad, post, or QR code actually started the chat. 11metrics fixes that with branded short links built specifically for WhatsApp, so every conversation ties back to the campaign that earned it.

In the product

See WhatsApp in action.

A real conversation, tied back to the campaign that started it.

WA
Acme Store
Spring Sale · Meta
Hi! I scanned the QR on your packaging.14:02
Welcome! That code came from our Spring Sale. How can we help?14:02
Do you ship to Dubai today?14:03
Yes — same-day. Want me to start your order?14:03
Attributed · Spring Sale · Meta
Capabilities

Everything you need on this channel

Branded WhatsApp links

Generate a unique /wa short link per campaign with a pre-filled message, then drop it into ads, bios, and content.

QR codes for offline

Every WhatsApp link ships with a scannable QR code — perfect for print, packaging, events, and point of sale.

Click counts & attribution

Each click is recorded and attributed to its campaign, channel, and UTM source — no guesswork on what drove the chat.

Lead scoring on contact

When a chatter becomes a known contact, behavioural lead scoring promotes them from cold to hot automatically.

Multi-workspace ready

Agencies run WhatsApp campaigns for dozens of clients, each in a fully isolated workspace, from one login.

Privacy by design

No third-party cookies. Any phone captured downstream is SHA256-hashed in the browser before storage.

Why teams track WhatsApp with 11metrics

WhatsApp is where high-intent buyers actually talk to you — but unattributed conversations are wasted budget. 11metrics gives every chat a measurable origin.

  • Unique /wa tracking links with pre-filled messages per campaign
  • Auto-generated QR codes for packaging, print, and events
  • Click attribution across paid, organic, and offline sources
  • Lead scoring and CRM hand-off once a chatter converts to a contact
FAQ

Frequently Asked Questions

How do WhatsApp tracking links work in 11metrics?
You create a branded short link (a /wa link) for each campaign, optionally with a pre-filled message. When someone clicks it, the tap is recorded and attributed to that campaign, channel, and UTM source before they land in WhatsApp — so you know exactly which ad, post, or QR code started the conversation.
Can I use WhatsApp links offline with QR codes?
Yes. Every WhatsApp tracking link comes with an auto-generated QR code. Print it on packaging, flyers, event banners, or point-of-sale displays, and each scan is counted and attributed just like an online click.
Does WhatsApp tracking respect visitor privacy?
11metrics is privacy-first. Tracking links use first-party attribution with no third-party cookies, and any phone number captured later through a form or contact record is SHA256-hashed client-side before it ever reaches our servers.

Turn every channel into measured revenue.

One privacy-first platform that scores leads, attributes campaigns, and proves ROI across every touchpoint.

Privacy-first by design. No credit card required.